Winner of British Psychological Society Best Book Prize (Popular Science) 2023 Nature's Top 10 Books of 2023 A Financial Times Book of the Year 2023 A Waterstones Book of the Year for Politics 2023 Fake news. Alternative facts. Conspiracy theories. Misinformation is one of the defining problems of our age, and despite what we may think, we are all susceptible. So how and why does misinformation spread? And, more importantly, what can we do about it? Sander van der Linden, a Cambridge University professor and leading expert, takes us through the psychology of conspiratorial thinking and equips us with the tools needed to help stop the spread of misinformation once and for all.